Happy Day Smart Projects a.s. (Happy Day bellow) associates the largest network of press and tobacco products in the whole Czech republic. Happy Day focuses mainly on direct sale support of all printed titles, provides listing of new titles into tobacco shops and is also engaged in merchandising and mystery shopping. Happy Day provides sale support through illuminated advertising and special advertising support panels. Publishing houses are the biggest clients of Happy Day. In the fall of the year 2006 Happy Day entered the net of JET refueling stations (now called LUKOIL), where it offers direct support of sale of printed titles through so called „pockets“. In 2007 it completed its offer with a new network of DON PEALO tobacco shops of PEAL company and in March 2008 with PONT retail shops of JPServis company. In both cases Happy Day offers a complex support of printed title sale. From August 2008 we have a new network of luxury tobacco shops Valmont and new network of retail tobacco shops ŽABKA.

To tobacco shop owners the Happy Day formats bring higher level of sales rates and increase of profit in their shops ...